Hi Kikou,
In response to your first question about will it appeal to customers, the good news is the Empress in the future position, who is both a beautiful woman and someone with a good idea. Also the card Judgment can refer to a spa or beauty treatment, with the image of "resurrection" (a makeover!). So both of these are very good symbols for the outcome.
However, the Wheel of Fortune suggests a snag is likely in the immediate future. This could be a simple problem with timing, a logistical problem (shipping of the product, for instance), or in some other way you feeling as if the launching of your business is encountering rough waters. You may already have a sixth sense, a little voice telling you about something you need to handle, but you haven't handled yet. If there is something like this, then it will create problems for you to ignore it. The card Judgment in solution can mean a fresh start or a relaunching, for instance if you had a publicity event that did not work out, simply rescheduling. Judgment can also mean advertising media, so be sure that your launch gets the word out properly.
I am drawn to the Pope and Popess. You did not mention if these products are mainly for women, and I am wondering are you also marketing to older people? Because, if so then your naming may not be effective at appealing to them.
these are just some initial impressions.
As for your second question, I am drawn to the repetition of La Papesse, an older woman who seems to be gazing with desire at the "people at the spa", the people who have been rejuvenated. If that is part of the appeal of your skin care products, it seems that an approach like this would be effective (since it is in the solution row) .
Arcane XIII and the Hermit reversed in the bottom row reflect—at least on one level—the present economic problems, which are not easy now, and the Hermit can represent a crisis. So it will be important to keep economic factors in mind with both pricing and marketing. Wondering about the Sun. Sunblock? It shows the upside down with some young people wearing very little, so if your products protect from the harmful effects of the Sun, then the Wheel of Fortune suggests there is a fortune is to be made....
Finally, there is a suggestion that in the beginning, advertising by word of mouth (the Lover) was enough, but in the future it will not be, and it is likely you will need to expand to mass media (Judgment).
hope that is helpful!
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